Native to Southeast Asia, the brilliant yellow spice turmeric is a member of the ginger family. Arguably the best-known botanical today, the use of turmeric for both culinary and medicinal purposes dates back nearly 4,000 years. Modern research has validated its benefits with thousands of scientific publications, many of which centre around turmeric’s key active constituent, curcumin. 

Despite its popularity, many people remain unaware that curcumin in its natural state is a large molecule with poor bioavailability. Curcumin clinical trials now employ enhanced absorption forms, which is critical to reaping the benefits of this remarkable ingredient. CurcuminRich® is made with Theracurmin®, the #1 absorbed form of curcumin.*

*Scientific scrutiny revealed that Theracurmin was more bioavailable on a milligram-to-milligram basis than other leading enhanced and regular forms of curcumin.